Welcome to Hullabalook – we build machines that learn, so that you can shop

We started Hullabalook in early 2016 with a simple mission: to build beautiful and playful online shopping experiences that would help to make finding the products we wanted to buy faster and easier.

With the help of the wonderful humans at TrueStart and Passion Capital we have built a small business based in London, with clients across Europe.

Our team is jam-packed with deep-tech experts, serial entrepreneurs and product gurus. We are unashamedly geeky and reassuringly human.

Read more about our team below, and contact us if you would like to come and work at Hullabalook.

Barny Darby

Co-Founder
Forms, Tech Stuff, Maths & Clever things

Barny likes:

Dangerous sailing adventures
Dangerous diving adventures
Penguins
Jam

Click Me! to contact Barny

Henry Oakes

Marketing
Creativity, Business development, Youth & DRIVE

Henry likes:

Overly-spicy food
The smell of new electronics
Trashy true crime documentaries
Anything with a ball.

Click Me! to contact Henry

Bryony Elliott

Co-Founder
Pitching, Business Dev & Strategy, Cooking team lunches

Bryony likes:

Avocados
Knitting (and fabric in general)
Shiny objects
Breaking recommendation engines

Click Me! to contact Bryony

Marek Bogatek

R&D
Code wizardry, Creative idea reality checking, Minor miracle worker under tight deadlines

Marek likes:

Hiking
Folk music
Honeybees
Honey
Swords and dragons

Click Me! to contact Marek

Rich Banks

R&D
Bots, Humour modules, Awesome code

Rich likes:

Deleting code
Tomatoes
Maths based magic systems
Outdoor activities

Click Me! to contact Rich

Steve Clark

Product
Making data beautiful, Star gazing

Steve likes:

Wikipedia link surfing
Writing code which is later deleted by R&D
The non-blue, non-green Glasgow football team
My church

Click Me! to contact Steve

We are based in Victoria, London and are always looking for new people to join our team. Please contact us and let us know what you would like to add to Team Hullabalook.